Bhanu Singh · founder of Senko GTM

An engineer who buildsoutbound as software.

I design and build automated outbound infrastructure and data pipelines for B2B teams across recruitment, fintech, professional services and manufacturing. My background is computer science, which is why the systems I build do not stop at the edge of a no-code tool.

Direct access, no account managersEverything documented

Profile · GTM engineer
Bhanu Singh, founder and GTM engineer at Senko GTM
Clay · Make · n8n · Smartlead · Instantly · HeyReach · Apify · Node · Python · Claudelinkedin.com/in/bhanujatin
The path

From writing code to building revenue systems.

The sequence carries the weight. Each step added something the next one needed.

Foundation · IIITM Gwalior

B.Tech, Computer Science

Data structures, networks, databases, operating systems. The engineering mindset that later became the difference between assembling tools and building systems that hold up under load.

Volume · TheClaygency

Senior automation engineer

Built and standardised client automation at volume: dozens of Clay tables and complete pipelines covering list building, enrichment, research automation and outbound prep. Designed reusable architectures and maintained a production Node backend.

Independent · Senko GTM

Founder and GTM engineer

Outbound infrastructure, job discovery pipelines, lead intelligence, and the custom code that holds it together. The name comes from senkō — going first. That is the whole idea.

What Senko believes about outbound

Four opinions. If you disagree, we are probably not a fit.

Stating this plainly is on purpose. It filters for people who see it the same way, and gently repels the engagements that would go badly for both of us.

Outbound is an experiment

Anyone guaranteeing a fixed number of meetings is either skipping warmup or hiding the risk. The honest promise is an instrumented system, so you learn fast and improve from evidence.

Own your pipeline, don’t rent it

A rented list on someone else’s inboxes disappears the day you stop paying. A system built in your accounts, on your domains, is an asset you keep. That difference compounds.

The list is almost always the problem

When outbound fails, most people rewrite the copy. The copy is rarely the issue. Bad targeting and thin data are, and no clever subject line fixes a list of the wrong people.

Unmaintainable automation is a liability

A system only one person understands is a risk, not an asset. Everything ships with documentation and readable code, so it survives a person leaving or a tool changing.

How Senko works

Solo is a constraint. Here it is a promise.

Direct access

You work with the person who builds. No account manager relaying messages, no junior quietly doing the real work. When you ask a question, it goes straight to the engineer.

A small number of builds at once

Concurrent engagements are capped deliberately. Fewer clients means each build gets real attention rather than a queue position.

Built to be handed over

Every engagement ends with you holding the accounts, the code and the documentation. The goal is that your team could run the system without me — not that you stay dependent.

先行
Senkō — going first. The name is the positioning in one word.
2
Builds per month, so each one gets built properly

I like problems that look impossible until you write the right hundred lines of code. If you are hiring a solo operator, you are hiring a person — so you get to meet him first.

Before you book

The short version of the first call.

Who will I actually work with?

Bhanu Singh, directly. Senko is a solo practice by choice, so there is no account manager layer and no junior handoff. The person who scopes the build is the person who writes the code.

Why does engineering matter for outbound?

Because outbound at scale is a data and systems problem, not a copywriting problem. When a source has no API or a workflow needs custom logic, an engineer keeps building where an operator has to stop.

How many clients at once?

A small number, deliberately. Concurrent builds are capped so each one gets real attention — which is why the calendar shows only a couple of open slots at a time.

Who do you work with?

B2B teams across the US, UK and Europe, spanning recruitment, fintech, professional services and manufacturing. Fully remote.

Meet the person who would build it.

Twenty minutes, no pitch deck. Bring a target account and we will map the signals that would tell you they are ready to buy. You keep the map either way.